Purpose: Recruiting college students for research studies can be challenging. The purpose of this paper is to describe the lessons learned in the various recruitment strategies used for enrolling college students in a theory-based, tailored, and web-delivered health intervention at 13 US universities. Design/methodology/approach: The…

Using a novel longitudinal methodological design, this is the first study to investigate how and to what extent UK higher education institutions (HEIs) use Chinese social media platforms to engage with users. The data was gathered from examining 163 UK HEIs' use of Weibo public accounts in 2012 and 2018 and WeChat in 2018, combined with student…

This paper locates digital social production (or unpaid participation on the Web) within a broader discussion about demonstrating job readiness in a wired world. It does not assume that the recruitment marketplace is a level playing field for graduates. Nor does it assume that a single additional graduate attribute, in the form of contributing to…

Are students who prefer online education different from those who prefer on-ground education, and how? This is an important question because educational institutions need to better understand student segmentations. This research examined 251 survey responses from students enrolled in Computer Information Systems courses at three universities over…

This article seeks to make the case for how relationships are essential to meeting the tapestry of student needs by examining experiences and challenges of several student threads in that tapestry, using both two-year and four-year institutional perspectives. How faculty, staff, and administrators respond--or don't--in building rapport and…

For over 10 years, and prior to the release of the 2020 NASP standards, school psychology faculty at California State University, Long Beach have sought to broaden the training and preservice experiences of our students in consultation and systems change. The coauthors sought and obtained federal funding to provide scholarships for our students to…

There is a call for more students to continue into computer science (CS), but as many leave their studies before completing, there is a potential in retaining students rather than focusing on recruitment alone. The retention literature proposes 'sense of belonging' as a key concept. This paper contributes with nuancing how sense of belonging is…

A multisite qualitative study investigated the experiences of six group leaders and 10 group members who participated in seven different university counseling center international student support groups. Analyses of interview data using hermeneutic interpretation resulted in nine major themes and 10 subthemes organized into four sections: (a)…

This chapter describes how institutions can best use data from the Campus Pride Index, focusing on student recruitment and resource/policy advocacy for LGBTQ constituencies.

This is the third report of a longitudinal project to improve recruiting and retention of Native American students at a large open-enrollment teaching university in the intermountain West where such students are greatly underrepresented. In the first study (Mosholder, et. al, 2013a), grounded theory was employed to create and evaluate a survey…

Across the globe, a critical skill for 21st century special educators is the ability to work effectively with students with special needs from diverse cultural and linguistic backgrounds. International exposure to other cultures through academic immersion experiences fosters those skills by helping teachers cultivate a global perspective. This…

Adopting a demand-oriented perspective helps librarians to understand their users better. Involving them in ongoing changes has the potential to have a lasting positive effect on the satisfaction of existing users and the recruitment of new ones. Three case-studies, which involved creating new learning spaces at the University Library of…

Recently the US have seen a movement of African American students demonstrating dissatisfaction with their treatment and presence at predominantly white institutions. Some of the common discrepancies from the students' perspectives have included the lack of student and faculty representation of color on these campuses. The model of cohort…

The COVID-19 global pandemic brought unexpected challenges to the curricular and co-curricular offerings of the Women and Gender Studies Program (WGST) at George Mason University. In March 2020, all courses were immediately transitioned to virtual, online experiences--none had previously been offered in a virtual format, programming ceased, and…

Science, technology, engineering and mathematics (STEM) is acknowledged as one of the key drivers of technological innovation. Malaysian women join the educational pipeline as equals to their male counterparts. Nevertheless, women are persistently under-represented in technology and engineering, but over-represented in other STEM fields. Using…