The purpose of this paper is to present the results of a study on public relations activities of practicing school psychologists. School psychologists have been called upon to take responsibility for increasing awareness of the profession and building partnerships with potential consumers. With the Practical Strategies initiative and suggested best practices in public relations, the issue of public relations has garnered heightened interest in the National Association of School Psychologists' community. This study was conducted to investigate to what extent practitioners are engaging in these recommended activities, specifically those that target teachers, parents, and students. The importance of public relations activity was discussed, along with the suggested activities present in the literature. Results of the study were also discussed, including the activities practitioners employ, a description of the visible school psychologist, and participants' thoughts on the issue of public relations. (Author/GCP)