Analyzes the rise of PRolicy (public relations public policy) as it relates to educational policy, by examining the first Reagan Administration's use of media manipulation to shape public perceptions of its educational policy agendas. Discusses implications of market-oriented strategies for researchers, teachers, and administrators. (Contains 60…

This paper analyzes the rise of "PRolicy" (Public Relations public policy) by examining the first Reagan Administration and its use of media manipulation. The paper also explores how PRolicy influences educational policy. It draws on a two-pronged methodological approach that involved media analysis and historical policy analysis with a…

The election of Ronald Reagan to President in 1980 marked the political zenith of modern American conservative ideology in the 20th century. This book presents a historical analysis of conservative ideology and its influence on federal school policies during Reagan's first administration, 1981-1984. It examines various conservative social agendas…