When Alexandra Gold described her composition course: one that situates feminist and queer theory as a lens through which to view, analyze, and discuss contemporary television, a male acquaintance responded by saying he would not pay for that class. Another female acquaintance assured Gold that although she had loved a similar class at her Ivy League college, she couldn't imagine "wasting her parents' money" pursuing such topics and instead opted for a more practical route in engineering. Though anecdotal, such comments point to larger issues with which those in the humanities are all too familiar: the delineation of "serious" and "frivolous" studies, or of "employable" and "unemployable" majors. This article presents a discussion of the "neoliberal university" scholars have adeptly described as an increasingly corporate, market-driven academy, assessment, "where students can prove to a potential employer that they qualify as good workers" and where "professors... who aim to address complex social and intellectual issues are often met with hostility and/or denigrated as liberal or old-fashioned". A sample syllabus for the course is provided.