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Estelami, Hooman – American Journal of Business Education, 2016
One of the fundamental drivers of the growing use of distance learning methods in modern business education has been the efficiency gains associated with this method of educational delivery. Distance methods benefit both students and educational institutions as they facilitate the processing of large volumes of learning material to overcome…
Descriptors: Online Courses, Student Attitudes, Efficiency, Student Evaluation of Teacher Performance
Webster, Robert L.; Hammond, Kevin L.; Rothwell, James C. – American Journal of Business Education, 2014
In the world of higher education, organizational strategies may take the form of a research, teaching, student-centered, comprehensive, or international strategy, just to name a few. This manuscript reports the results of a national survey examining the possible impacts of employing a market orientation strategy within schools of business and its…
Descriptors: Business Administration Education, National Surveys, Marketing, Organizational Effectiveness