ERIC Number: EJ880843
Record Type: Journal
Publication Date: 2010
Pages: 31
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-0005-2604
EISSN: N/A
Los Atravesados: Guillermo Gomez-Pena's Ethno-Cyborgs
Rivera, Lysa
Aztlan: A Journal of Chicano Studies, v35 n1 p103-133 Spr 2010
This essay examines how Guillermo Gomez-Pena's ethno-cyborgs, performance personae that first appeared in his work in the mid-1990s, exploit and critique two overlapping cultural-political movements: the emergence of Internet technologies (cyberculture) and the passage of the North American Free Trade Agreement (NAFTA). After locating the conception of the ethno-cyborg following the 1994 production of "Temple of Confessions", I trace their development throughout Gomez-Pena's work in the 1990s, ending with the 1997 publication of "Friendly Cannibals". I argue that the ethno-cyborgs reveal and challenge a fundamental conflict that preoccupies Gomez-Pena, namely the co-existence of white nationalist discourse and globalization in a post-NAFTA U.S. society. The ethno-cyborgs' ability to exploit and critique (and even offer an alternative to) this paradox speaks to their relevance even today, in a post-9/11 U.S. society that styles itself "postrace." In order to counter this illusion, the ethno-cyborgs embody and enact the process of racial formation--the production and management of "racialized" others through representation--as it pertains to the Chicana/o subject. In doing so, the Chicano-centric ethno-cyborgs insist on recognizing the persistence, even proliferation of cultural borders that continue to marginalize, manage, and limit Chicana/o lived experience in a white hegemonic society.
Descriptors: Global Approach, Internet, Profiles, Racial Bias, Social Problems, Information Technology, Political Issues, Racial Relations, Hispanic Americans, Cultural Influences, Cultural Differences
UCLA Chicano Studies Research Center. 193 Haines Hall, Los Angeles, CA 90095-1544. Tel: 310-794-9380; Tel: 310-825-2642; Fax: 310-206-1784; e-mail: press@chicano.ucla.edu; Web site: http://www.chicano.ucla.edu/press
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Laws, Policies, & Programs: North American Free Trade Agreement
Grant or Contract Numbers: N/A