Prosperity--continuous and sustainable wealth creation--is an elusive goal in South African smallholder agriculture. This paper suggests that agricultural extension can facilitate realising this objective if an appropriate approach to extension can be developed. To develop such an approach requires that the definition of extension and the assumptions on which that definition rests are challenged. The objective of such an interrogation would be to reshape principles and assumptions so that extension can be re-cast enabling extension to strengthen the capacity of people engaged in agriculture and thereby tap the agricultural potential of rural communities. Such an approach would need to give practical expression to South Africa's policies to revitalise rural agrarian communities, putting them on a pathway to enduring prosperity. This paper proposes the Agriflection extension model. The model arises out of fundamental changes in thinking about extension. Incorporating elements of livelihoods approaches and learning theory, Agriflection is a learning model that shifts i) the context and locus of learning, ii) what is learned, and iii) the learning process. The model fosters a culture of continuous reflective learning that is submitted as the highest purpose of extension. The model suggests that prosperity can be realised through engaging smallholder farmers in scientific discovery, innovation and technology development based not on what they lack, but on what they have. (Contains 1 table and 2 figures.)