This professional development guide focuses on the Viewing and Representing strands of the TEKS (Texas Essential Knowledge and Skills) and includes the areas of interpretation analysis and production, which help students in grades four through twelve become critical consumers, and capable producers, of media. The guide includes mini-lessons, lessons, and examples of integrating the Viewing and Representing TEKS with English Language Arts to enhance instruction. The guide includes four sections of materials for workshop presenters: the professional development section includes speaker's notes and activities to accompany the overhead transparencies; the next section consists of overhead transparencies, which present key points and activities for the workshop; the handout section includes notetaking handouts and informational handouts, which expand on many of the ideas presented in the overhead transparencies; and the reference section contains 64 relevant references. This guide also contains general adaptations (i.e., instructional design, instruction and curricula, behavioral support) and specific adaptations (e.g., mini-lesson in print media-integrating adaptations for a student with visual impairments) that will benefit struggling readers and writers including students with disabilities. The adaptations are identified by a "Bright Ideas" symbol. (RS)