Virginia is poised to see an unprecedented change in forest land ownership. To provide new landowners with information on sustainable forest management, we developed a two-part program, Real Forestry for Real Estate. First, we assembled New Landowner Packets, which contain a variety of sustainable forest management resources. Second, two continuing education classes will provide real estate professionals with an understanding of the importance of forestry and tools which can help them better appreciate the properties they are selling. The courses will be used to recruit real estate professionals to be disseminators of the information packets to rural land clients.