This paper offers a genealogical account of safeguarding in sport. Drawing specifically on Foucault's work, it examines the "politics of touch" in relation to the social and historical formation of child protection policy in sports coaching. While the analysis has some resonance with the context of coaching as a whole, for illustrative purposes it focuses principally upon the sport of swimming. Our analysis demonstrates how the linked signifiers of "abuse", "protection" and "safeguarding" produce both continuity and change in the philosophy and meaning around coaching practice, giving rise to particular notions of "government" and regulation, risk aversion and prohibitions, and values. Within a culture of fear in sports coaching and society, the analysis traces the development of swimming policy following the exposure of select high-profile cases or critical incidents, where such historical events prompted a series of authoritative statements about the nature of child protection discourse in sport and education, and practice.