The Saint Mary's University first-year student success program was developed by its strategic enrollment management (SEM) group to enhance support for first-year students. As an integrated program that implements student success modules into the first-year core curriculum, this initiative has proven to be effective in enhancing student engagement…

This article highlights the challenges, triumphs, and setbacks experienced by a mid-sized, public institution in Eastern Canada that is now more than two years into the SEM process. It shares how a team built a sense of urgency in an institution with historically-low retention rates and developed a variety of strategies and structures to improve…

This article explores the perceptions of senior enrollment managers at Canadian colleges and universities regarding the effectiveness of using the Strategic Enrollment Management (SEM) model within the Canadian context. The research design consists of a qualitative approach involving 23 individual interviews. Research participants reflected on…

Nursing programs across North America are typically significantly oversubscribed, resulting in inflated admitting averages thus making it an unattainable profession for many qualified students. This article proposes a lottery-based admissions process, whereby students who meet established selected criteria for entry would be selected at random…

This article explores the role of faculty members in developing and enhancing Strategic Enrollment Management (SEM) on North American postsecondary educational institutions. Researchers use a qualitative research design in which nine faculty members and ten chief enrollment managers at nineteen postsecondary institutions participated in individual…

Medicine Hat College implemented its first strategic enrollment management (SEM) plan in 2015/16. The implementation required a variety of stakeholders, and initially Medicine Hat College found it difficult to create a diverse cross-campus team. Recognition of the unique cultures within the organization advanced SEM efforts and supported…