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Faricy-Beredo, Bridget – Public Services Quarterly, 2013
Libraries are constantly challenged to find ways to demonstrate their value to their institutions. Can hosting a National Library of Medicine (NLM) exhibition increase a library's impact? In 2012 the University of Toledo engaged their constituents by hosting and developing programming for the NLM exhibit Harry Potter's World: Renaissance Science,…
Descriptors: Government Libraries, Medical Libraries, Exhibits, Academic Libraries
Rybin, Amanda – Public Services Quarterly, 2012
As one might expect, visual literacy has particular necessity for the librarian who, like this author, works in a Visual Resources Center (VRC). Recently the Association of College and Research Libraries (ACRL) published its updated "Visual Literacy Competency Standards for Higher Education." These standards succinctly introduce visual…
Descriptors: Visual Literacy, Visual Aids, Academic Libraries, Special Libraries
Carter, Sarah – Public Services Quarterly, 2012
At the Verman Kimbrough Memorial Library at Ringling College of Art + Design, librarians are constantly striving to communicate the library's role as the center of research on campus as well as ensuring they are staying current with users' needs. While the visual components of library marketing and outreach used at the institution are paramount…
Descriptors: Library Services, Marketing, Outreach Programs, Art Education
Germain, Carol Anne – Public Services Quarterly, 2009
There is no doubt that the "Going Green" movement is in full swing. With global warming and other ecological concerns, people are paying closer attention to environmental issues and striving to live in a more sustainable world. For libraries, this is a perfect opportunity to be active in a campus-wide program and simultaneously promote library…
Descriptors: Academic Libraries, Conservation (Environment), Library Services, Outreach Programs
Breakstone, Elizabeth – Public Services Quarterly, 2008
This column presents an interview with Nick Baker, Reference and Web Services librarian at Williams College. Baker has produced several films for and about the library profession. In 2007, he won an InfoTubey Award for Outstanding Library YouTube Productions for his work. In this interview, Baker shares his ideas and experiences about this…
Descriptors: Librarians, Interviews, Library Instruction, Marketing
Germain, Carol Anne – Public Services Quarterly, 2008
There is no doubt that today's student is much more savvy with using computers than the students of years gone by. This tech generation eagerly embraces the Internet, online searching, and the newer Web 2.0 technologies. This latter platform provides users with the ability to interact in a large virtual world, share/take (upload/download)…
Descriptors: Marketing, Internet, Technological Advancement, Academic Libraries
Tremblay, Paul; Wang, Zhonghong – Public Services Quarterly, 2008
The article relates how the Brooklyn Campus Library of Long Island University, despite limitations of physical distance and the varying conditions of the remote graduate campus at Westchester, makes every effort to face each challenge creatively with practical solutions for implementation. We share our findings and experiences--what worked and…
Descriptors: Marketing, Library Services, Library Instruction, Library Materials