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Bok, Derek – Princeton University Press, 2004
Is everything in a university for sale if the price is right? In this book, one of America's leading educators cautions that the answer is all too often "yes." Taking the first comprehensive look at the growing commercialization of our academic institutions, Derek Bok probes the efforts on campus to profit financially not only from athletics but…
Descriptors: Higher Education, Commercialization, Entrepreneurship, College Presidents