This study examines the content strategies of 12 Chinese universities' international websites. Going beyond the Hofstede--Hall model, we explore a novel mixed-method study using both content strategy analysis and user research to investigate intercultural web-based communication strategies. Our study identifies the impacts of Chinese cultural and…

The architecture of Texas A&M University at Qatar (TAMUQ), set up under Her Highness Sheikha Moza Al-Misnedd and the Qatar Foundation, spatially embodies new possibilities because AIA Gold Medal award-winning architect Ricardo Legorreta designed buildings that both challenge and encompass Gulf Arabian tradition. The buildings exemplify, enact,…

This paper suggests adding a social justice framework to the questions that Kostelnick suggests to help students investigate culture in "Seeing Difference." Using visual rhetoric to teach technical communication is beneficial for students; however, problematic representations of culture may unintentionally appear in visual design and are…

This article presents a reexamination of intercultural components in prominent, recent technical professional communication textbooks. This examination reveals the need for the technical professional communication field to establish a dynamic definition of culture as well as presents a possible definition, presents areas where textbooks have…

The authors present the results of a study of a three-way international collaboration project among one Hungarian class and two classes from Michigan and Washington, respectively. This multifaceted study focused on business planning, web design, and accessibility with the aim of investigating the effect of accessibility instruction on the…

In the field of intercultural business and technical communication, intercultural communication has been a regular topic in curriculum for decades; various teaching approaches exist for developing students' cultural awareness and helping them achieve a theoretical understanding about the concept of culture, cultural differences, and cultural…

Teaching technical writing without formal training can be daunting. However, there are many resources available that can provide background and materials for teaching. My approach involved reading textbooks and articles not only on approaches to technical writing but also on what students can expect once they complete their education and are…

The effects of globalization on communication products and processes have resulted in document features and interactional practices that are sometimes difficult to describe within current theoretical frameworks of inter/transcultural technical communication. Although it has been recognized in our field that the old theoretical frameworks and…

Scholars in business and technical communication have continuously made efforts to look for effective teaching approaches for cross-cultural business and technical communication; however, little research has been conducted to study the process by which students develop intercultural competence; fewer studies have been conducted to assess learners'…

Community-based projects immerse technical writing students in intercultural communication, addressing local needs and shaping documents in human terms. Students at a South Texas university work to establish communication with clients in a city-county health department to create effective documents and disseminate family health legislation. To…

This article explores how the English language contributes to cross-boundary communication failure and establishes that there is an "English language problem" that has not been adequately addressed in preparing United States native English-speaking students for international technical communication tasks. For example, U.S. technical communication…

Cross-cultural blunders caused by inappropriate use of language are a common problem in international professional communication. They cause misunderstanding, lead to business failures, and tend to be offensive at times. Such blunders may occur in business ads, slogans, products names, and instructions. Understanding their causes and finding…