Descriptor
| Decision Making | 1 |
| Doctoral Programs | 1 |
| Enrollment | 1 |
| Graduate Students | 1 |
| Graduate Study | 1 |
| Models | 1 |
| Student Attitudes | 1 |
Source
| Journal of Marketing for… | 1 |
Author
| Stiber, Gregory F. | 1 |
Publication Type
| Journal Articles | 1 |
| Reports - Evaluative | 1 |
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Peer reviewedStiber, Gregory F. – Journal of Marketing for Higher Education, 2000
Developed an enrollment process model and used it to study the decision process leading to enrollment in a university's doctoral business program through a questionnaire. Responses of 51 doctoral students provide insight into student behavior and the substance of the school's current market. (SLD)
Descriptors: Decision Making, Doctoral Programs, Enrollment, Graduate Students
