A novel approach to integrating Cluster Analysis (CA) within qualitative inquiry is presented, grounded in a large, unstructured dataset from open and rather unstructured interviews. This dataset was previously subjected to typical (theory sensitive) thematic analyses. Transformed into quantitative binary matrix structures, the CA offers…

Despite the exponential growth of visual research in the social sciences in the last three decades, continuing empirical enquiries are arguably more relevant than ever. Earlier research employed visual methods primarily to investigate distinct cultural practices, often seeking the views of marginalized, challenging or hard-to-reach participants.…

This article presents an adaptation of established qualitative research methods for online focus groups by using the "Disqus" website-based commenting platform as a medium for discussion among doctoral and early-career academic learners. Facilities allowing Internet users to comment on the content of web pages are increasingly popular on…

This article addresses the under-theorization of visual techniques for social science research applications through the cultural-historical activity theory (CHAT). The "problem" of "the visual" in research is given an ontological framing by highlighting the ways in which the use of visual techniques as research tools--designed…

Graphic elicitation, i.e. asking participants to draw, is an interview technique used to focus the interviewee on the given topic or gain extra meaning not covered verbally as part of the interview. This study analyses two interview contexts which included visual elicitation. It describes a successful example in which the researcher maintained…

Secondary data analysis as a methodological approach is not without its critics. Indeed, three main objections to the use of secondary data analysis in social research stand out: first that because of the socially constructed nature of social data, the act of reducing it to a simple numeric form cannot fully encapsulate its complexity. Secondly,…