Pedagogical issues are rather popular in the world's cinematography. Images of school and university teachers occupy a special place in it. Hoping to attract as many viewers as possible the cinematography prefers to refer not to everyday routine education process but to "hot spots" of teaching associated mainly with sex, lies and…

Having analyzed over a thousand of audiovisual media texts, the authors of the article conclude that in the Soviet, Russian and Western cinema stereotypes of teenagers as positive characters can be divided into the following main groups: 1) positive leaders (high achievers); 2) "nerds" (overly diligent students), 3) average performers.…

Films of the "perestroika" period (1986-1991) related to school/university theme showed that: - the educational / upbringing process has lost the previous strict storylines and in many respects has lost its communist landmarks;--both school and university have acute problem areas (crisis, disappointment and fatigue, professional…

Media criticism and media education have a lot in common. For example, both media education and media criticism attach great importance to the development of analytical thinking of the audience. Indeed, one of the most important tasks of media education is precisely to teach the audience not only to analyze media texts of any types, but also to…

The article is written within the framework of a broader study investigating school and university representation in the Soviet/Russian and foreign audiovisual media texts. The research outlines that in Soviet cinema the image of the female teacher was transformed in the following sequence: a heroine-revolutionary; a heroine of hard work; an…

The "thaw period" films (1956-1968) on the school/university topic can be conditionally divided into two stages: early (1956-1963) and late "thaw" (1964-1968), although, naturally, there was a somewhat diffusion between these periods. The "thaw" audiovisual texts about school and university life, according to the…

The article analyzes the results of the international experts' survey regarding the curriculum of media literacy education, which was administrated by the authors in September-October 2015. The expert panel includes specialists actively involved in the real process of media literacy education in schools, universities and other educational…

The authors analyze the results of two universities students' survey aimed at finding out the respondents' media competence levels. The findings confirm a general tendency, that commonly, less than a quarter of the young audience reveals a high level development of the media competence's motivational index. A considerably larger part of…

Media criticism and media literacy education have much in common. For example, media literacy education and media criticism attaches great importance to the development of analytical thinking audience. Indeed, one of the most important tasks of media literacy education is precisely to teach the audience not only to analyze media texts of any kinds…

In the European parts of Russia (Archangelsk, Belgorod, Vladimir, Voronezh, Kazan, Krasnodar, Penza, Rostov-on-Don, St. Petersburg, Saratov, Smolensk, Taganrog, Tambov, Tver, Tolyatti and so on.) there is a lot of pedagogues, who strive to develop media competence among different age groups with different social status. More and more media…