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Aceituno-Aceituno, Pedro; Casero-Ripollés, Andreu; Escudero-Garzás, José-Joaquín; Bousoño-Calzón, Carlos – Comunicar: Media Education Research Journal, 2018
The current scenario of crisis and change has prompted the idea of entrepreneurship as a way to develop new media business models that can be promoted by university training. In this study, we aim to assess the effects of such training. A qualitative study was conducted using in-depth interviews of Spanish journalism and communication…
Descriptors: Entrepreneurship, Journalism, Business, Business Administration Education