Courses: Public speaking, business and professional communication, group communication. Objectives: This activity will introduce Monroe's Motivated Sequence as a way to organize persuasive arguments; improve students' ability to deliver presentations with consistent content, voice, and style; and improve team-based delivery skills.

Courses: Rhetorical Criticism, Composition, Environmental Communication. Objectives: This unit activity, for which students view a documentary to identify and evaluate persuasive ethos and then create their own rhetorical messages for reducing food waste, serves as a platform for teaching both the critique and practice of rhetoric, as well as…

In this assignment, students are asked to promote a communication course to potential majors by making a short advertisement, effectively using persuasive techniques and audience analysis. The focus on communication course offerings compels students to consult the university catalog and research the communication curriculum, opening up the…

As one of the foundations of persuasion, fallacies should be included in the teaching of persuasive speaking. It is important that speakers avoid misleading their audience as they have an ethical responsibility to tell the truth and avoid misleading information. If discovered, fallacies in messages can damage the credibility of the speaker and…

This article describes an exercise that involves providing students with a basic understanding and demonstration of audience adaptation and then asking them to practice and evaluate the skill. In this exercise the instructor begins by providing students with background on analyzing and adapting to audiences. Then the instructor collects several…