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Baker, Carrie N.; Parrella, J. A.; Norris, S. L.; Leggette, H. R.; Walther, D. – Communication Teacher, 2022
The polarizing nature of many science-based topics often causes people to engage in a hostile manner with those who have differing perspectives. As the next generation of scientists and industry professionals, students studying in science-based disciplines must understand the value of civil discourse. Additionally, they need the skills necessary…
Descriptors: Science Education, Persuasive Discourse, Communication Skills, Communication (Thought Transfer)
Janack, James A. – Communication Teacher, 2021
Courses: Persuasion, Marketing, Advanced Public Speaking, Argumentation. Objectives: The aims of this assignment are to introduce students to the concept of data mining as a tool for audience analysis and to improve students' ability to adapt a message to a specific audience.
Descriptors: Persuasive Discourse, Marketing, Public Speaking, Communication Skills
Seiter, John S.; Gass, Robert H. – Communication Teacher, 2021
Courses: Persuasion, Group Communication, Communication Theory, Computer-Mediated Communication. Objectives: In this activity, students discuss and analyze film clips in order to understand theories, processes, and applications related to the concept of deindividuation.
Descriptors: Persuasive Discourse, Communication Skills, Computer Mediated Communication, Group Dynamics