The American Association of Collegiate Registrars and Admissions Officers (AACRAO) is a nonprofit, voluntary, professional association that relies on its membership to provide content, leadership, feedback, and financial support. The association promotes the well-being and advancement of professionals in the higher education community by engaging…

Burnout is a state of physical or emotional exhaustion that also involves depersonalization and a sense of reduced accomplishment, stemming from chronic workplace stress (Maslach 2003). Some higher education professionals experience stressful workplace conditions such as extended business hours and increased responsibilities despite declining…

Enrollment Management offices serve a vital role in the recruitment and retention of students. Despite the rapid evolution of the field, little research exists exploring the competencies needed for success. A job advertisement analysis identified a number of similar competencies needed across enrollment management, as well as competencies unique…

2019 was a bit different from previous years for the American Association of Collegiate Registrars and Admissions Officers (AACRAO) Research. Since they had six larger-scale research projects (of which several were calendared over the summer months), they did not want to overly burden their members with surveys. This resulted in four 60-Second…

The American Association of Collegiate Registrars and Admissions Officers' (AACRAO's) Strategic Enrollment Management Endorsement Program, or SEM-EP, is a well-defined, self-paced professional development program and career advancement track for in-service enrollment service professionals. Designed to promote industry competency and readiness, the…

Tina Falkner is the Director of the Office of Student Finance for Academic Support Resources (a large unit comprised of the Office of the Registrar, the Office of Student Finance, the Office of Classroom Management, One Stop Student Services, Continuity and Compliance, and an internal web development team) at the University of Minnesota. Prior to…

The American Association of Collegiate Registrars and Admissions Officers (AACRO) examined eight areas of research interest to our members in 2018. They had enough longitudinal data to make comparisons of 2018 data to years past. For example, they repeated the registrar's career profile report and learned there will be a large number of…

Having spent many years in registration and records, the authors of this article write that they often are struck by the number of higher education professionals with advanced degrees who choose not to contribute to the literature. Registrars and admissions officers know student data better than any others on campus. Often considered the hub of…

In this article Philip Henry, now in semi-retirement, reflects on the last 50 years of his career in United Kingdom higher education and the changes that ensued during this time. Over the span of his career he had the opportunity to experience a wide range of institutions in all of the U.K. university mission groups and in a range of positions…

Enrollment managers, like most managers, have goals that must be focused on with precision, excitement, and vigor. Enrollment managers must excel at enrollment planning. Typically, enrollment planning unites undergraduate and graduate recruitment plans, out-of-state recruitment plans, marketing plans, retention plans, international enrollment…

The admissions counselor position is a common entry-level professional position in higher education. However, little is known about the competencies needed to be successful in this position. Through interviews with entry-level admissions counselors, this study sought to better understand these competencies and their alignment with the recently…

Using qualitative inquiry and professional socialization as a framework to draw meaning from the work experiences of graduate admissions professionals, this project examines individual beliefs and organizational behaviors as they relate to enrollment management.

As members of enrollment management units look ahead to the next few years, they anticipate many institution-wide challenges: (1) implementation of a new student information system; (2) major upgrade of an existing system; and (3) re-configuring an existing system to reflect changes in academic policies or to accommodate new federal or state…