This manual was developed to give the firefighter basic knowledge concerning the problem of reaching the public with an educational program. Focusing on fire education planning, the first of seven chapters presents a five-step planning process that involves identification, selection, design, implementation, and evaluation. Chapter 2 presents a discussion of activities that are appropriate for presentation to various age groups from three-year old children through older citizens. Suggestions for seasonal and specific group programs are given in the third chapter. Chapter 4 discusses smoke detectors and provides a suggested lesson plan for a fire education program on smoke detectors. Tips on working with the media and samples of media messages are given in the fifth chapter. Chapter 6 focuses on how to prepare and use visuals in fire safety presentations. The final chapter explains the idea of a fire education resource exchange system which is comprised of four major components: (1) information collection, (2) cataloguing and storage, (3) retrieval and dissemination, and (4) feedback and maintenance. Appended material includes a set of blueprints for planning and a discussion of burn injuries. (LRA)