This study explores Panhellenic Sorority Recruitment grounded in a learning-outcomes-based curriculum as a vehicle for student engagement and learning. This study explores the demographics of participants and the perception of learning that occurred within the context of engagement in experiential learning activities during the first week of the Fall 2009, 2010, and 2011 academic semesters at The University of Tennessee at Chattanooga (UTC). This study was conducted by utilizing quantitative and qualitative measures through the administering of pre-tests, post-tests, and withdrawal surveys. This study has determined that significant learning occurs through engagement in the Panhellenic Sorority recruitment process, including the perception of learning that was not anticipated through the development of outcomes and curriculum. The research in this area is incredibly limited as the institution studied is the only documented institution of higher learning investing in an outcomes-based curriculum experience for engagement in Panhellenic sorority recruitment. [The dissertation citations contained here are published with the permission of ProQuest LLC. Further reproduction is prohibited without permission. Copies of dissertations may be obtained by Telephone (800) 1-800-521-0600. Web page: http://www.proquest.com/en-US/products/dissertations/individuals.shtml.]