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Topor, Robert S. – 1992
This guide discusses the use of focus groups in marketing research for higher education. It describes the differences between qualitative and quantitative research, and examines when it is appropriate to use focus group research, when it is not, and why. The guide describes a step-by-step approach in how to plan, formulate, moderate, and report…
Descriptors: Data Collection, Facilities, Group Behavior, Group Discussion
PDF pending restorationFox, Linda Kirk; And Others – 1993
These nine cooperative extension bulletins provide basic information on various alternative agricultural enterprises. Discussed in the first eight bulletins are the following topics: business ownership (sole proprietorship, partnership, incorporation, cooperatives); business and the family (goals, qualifications, ways of ensuring family support,…
Descriptors: Accounting, Adult Education, Agribusiness, Agricultural Education
