This guide discusses the use of focus groups in marketing research for higher education. It describes the differences between qualitative and quantitative research, and examines when it is appropriate to use focus group research, when it is not, and why. The guide describes a step-by-step approach in how to plan, formulate, moderate, and report…

At some point in many children's lives, parents are faced with the difficult question, "What about child care?" Intended for both parents and providers, this guide is designed to help parents decide whether family child care is suited to their needs, guiding them through the process of choosing a provider and allowing them a look behind…