Peer reviewedERIC Number: EJ492687
Record Type: Journal
Publication Date: 1994
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0049-3155
EISSN: N/A
A Preliminary Rhetoric of Technical Copywriting.
Henson, Leigh
Technical Communication: Journal of the Society for Technical Communication, v41 n3 p447-55 Aug 1994
Discusses the rhetorical elements of technical copywriting, including its shared communicative aims with technical writing; authorship considerations such as ethics, education, and professionalism; and the concerns of promotional strategy, audience analysis, choice of media and materials, writing strategy, and style. (SR)
Descriptors: Audience Analysis, Discourse Analysis, Ethics, Rhetoric, Technical Writing, Writing Strategies
Publication Type: Opinion Papers; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
