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College Store Journal, 1974
Winners of the Pick/Promote/Profit competition presenting new ideas in college store merchandising. (PG)
Descriptors: Administration, Higher Education, Marketing, Merchandising
College Store Journal, 1973
Winners of the Pick/Promote/Profit competition for college bookstore managers that selects outstanding merchandising techniques. (PG)
Descriptors: Bookstores, College Planning, College Stores, Facility Guidelines
College Store Journal, 1975
Ideas to help improve merchandising in college stores are presented: utilizing space wisely, improving calculator sales; and organizing textbook buy-backs. (PG)
Descriptors: Books, College Stores, Facility Improvement, Higher Education
Thomas, Morgan G. – College Store Journal, 1975
Discusses basic principles of business, education, marketing, retail operation, bookshops, merchandising, display, selling, and success and their application to college bookstores. (JT)
Descriptors: Administration, Administrative Principles, Books, Business
Newcomb, Jack, Ed. – College Store Journal, 1982
Information on the computer industry and computer use by students, faculty, and the publishing industry that may be useful in planning college store merchandising is compiled from a variety of sources. (MSE)
Descriptors: College Faculty, College Instruction, College Stores, College Students
College Store Journal, 1973
Descriptors: College Stores, Facilities, Higher Education, Merchandising
Nelson, Lillie B. – College Store Journal, 1975
Presents some stocking, maintaining, and purchasing tips for college stores with trade paperback sections. (PG)
Descriptors: Administration, College Stores, Facility Improvement, Higher Education
White, Ken – College Store Journal, 1982
The planning and merchandising strategies behind a new cooperative college store building and customer circulation concept are outlined. The facility allows for both current marketing needs and future flexibility as the store expands its role. (MSE)
Descriptors: Advisory Committees, College Buildings, College Stores, Consultants
Turk, John W. – College Store Journal, 1975
Technical/reference books must be sold by the college store for it to continue as an educational resource center. A professional retailing approach to technical/reference books will increase sales and contribute to profits. (Author/PG)
Descriptors: Administration, Books, College Stores, Facility Improvement
College Store Journal, 1974
Discusses the selling of life insurance policies to students on campus. (PG)
Descriptors: Higher Education, Insurance, Insurance Companies, Merchandising
Newton, Robert F. – College Store Journal, 1975
Various responses to a presentation made at the annual meeting of the College Store Managers concerning the retail method. (PG)
Descriptors: Administration, Higher Education, Managerial Occupations, Merchandising
Marcus, John – College Store Journal, 1974
Descriptors: Colleges, Computation, Higher Education, Merchandising
Perry, Michael J. – College Store Journal, 1981
Improvement of turnover (the rate of merchandise activity in a store) can mean more sales and more profits for college stores. Some ways to improve merchandise turnover include improved store layout, merchandise mix, and purchasing techniques. (MLW)
Descriptors: College Stores, Higher Education, Merchandising, Purchasing
Showalter, Jerry N. – College Store Journal, 1981
The conceptions and preparations for a successful author autographing party at the University of Virginia's bookstore are described. Suggestions for selecting authors, publicity, and planning are given. (MSE)
Descriptors: Advertising, Authors, Books, College Stores
College Store Journal, 1974
Descriptors: Administration, Books, Higher Education, Merchandising
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