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Sharma, Manoj; Batra, Kavita; Lakhan, Ram – Journal of Alcohol and Drug Education, 2020
Alcohol drinking is a global public health concern. Alcohol advertisements and promotions influence youth to initiate underage alcohol consumption. Exposure to displays of beer, wine, and liquor in various settings has been pivotal in creating favorable social and perceived norms for societies, which has tremendously influenced youth drinking…
Descriptors: Alcohol Abuse, Drinking, Advertising, Marketing
Altamirano, Jesus Manuel – ProQuest LLC, 2013
Alcoholic beverages in the State of Arizona are regulated by the Arizona Department of Liquor Licenses and Control (ADLLC). Education programs in the alcohol industry must align with the needs of students working in the industry and with the criteria set forth by the ADLLC. Prior research has concentrated on irresponsible alcohol consumption…
Descriptors: Alcohol Education, Student Attitudes, Socialization, Teacher Attitudes
Hacker, George A.; And Others – 1987
Beer, wine, and liquor manufacturers aggressively seek to maximize sales of their products to blacks, despite public health and safety problems associated with those products. Rather than act to protect the public from the over-promotion of alcohol, government has set few effective constraints on the sales stratagems of alcoholic beverage…
Descriptors: Advertising, Alcohol Education, Alcoholic Beverages, Alcoholism