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ERIC Number: EJ396461
Record Type: Journal
Publication Date: 1989
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Gender/Issue Interaction in Political Identity Making: Nebraska's Woman vs. Woman Gubernatorial Campaign.
Proctor, David E.; And Others
Central States Speech Journal, v39 n3-4 p190-203 Fall-Win 1989
Analyzes the television advertising of the two female candidates for Nebraska governor in 1986 to examine identity-building strategies in the campaign. Finds that gender perceptions were a factor even in this "genderless" election, and each candidate's political identity was constructed through the interaction of gender characteristics and candidate issue positions. (MM)
Descriptors: Case Studies, Communication Research, Females, Political Campaigns, Political Candidates, Political Issues, Public Opinion, Sex Bias, Sexual Identity, Speech Communication
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Nebraska
Grant or Contract Numbers: N/A