Consumer Decision-Making Styles as a Function of Individual Learning Styles.

Sproles, Elizabeth Kendall; Sproles, George B.

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Peer reviewed

ERIC Number: EJ409790

Record Type: CIJE

Publication Date: 1990

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: N/A

EISSN: N/A

Consumer Decision-Making Styles as a Function of Individual Learning Styles.

Sproles, Elizabeth Kendall; Sproles, George B.

Journal of Consumer Affairs, v24 n1 p134-47 Sum 1990

The Secondary Learning Styles Inventory and the Consumer Styles Inventory were administered to 501 secondary home economics students. Factor analysis of the learning style characteristics from the sample of 482 found significant correlations between 21 of the 48 pairs of learning and decision-making characteristics. (SK)

Descriptors: Adolescents, Cognitive Style, Consumer Economics, Decision Making, High Schools, Measures (Individuals), Purchasing

Publication Type: Journal Articles; Reports - Research

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A

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