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ERIC Number: EJ1181613
Record Type: Journal
Publication Date: 2018
Pages: 15
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-1533-015X
EISSN: N/A
Increasing the Effectiveness of Conservation Messaging by Drawing Connections with Related Political, Social, and Economic Issues
Giannetta, Cathleen
Applied Environmental Education and Communication, v17 n3 p239-253 2018
This article explores whether presenting conservation issues in a manner that makes connections with intertwined issues of violence, economics, social issues, and politics elicits more engagement than does presenting the conservation issues in isolation. Survey data were collected concerning African elephant poaching for ivory and the effect of the palm oil crisis on the orangutan. Some trends, particularly with respect to the elephant issue, support a stronger perceived importance of the issue when presented in a context with other global problems, but some trends support a perception that the conservation issue is actually of diminished importance when presented this way.
Routledge. Available from: Taylor & Francis, Ltd. 530 Walnut Street Suite 850, Philadelphia, PA 19106. Tel: 800-354-1420; Tel: 215-625-8900; Fax: 215-207-0050; Web site: http://www.tandf.co.uk/journals
Publication Type: Journal Articles; Reports - Research; Tests/Questionnaires
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A