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Direct linkGregory-Smith, Diana; Manika, Danae; Wells, Victoria K.; Veitch, Tom – Studies in Higher Education, 2018
This paper examines the impact of an environmental social marketing intervention on employees' energy saving intentions in a higher education institution (HEI) in the UK. The study examines the influence of both individual (attitudes, knowledge, norms) and organisational (perceived organisational behaviour, perceived organisational support)…
Descriptors: Foreign Countries, Marketing, Intervention, College Faculty
Manika, Danae; Gregory-Smith, Diana; Wells, Victoria K.; Trombetti, Emma – Studies in Higher Education, 2019
Sponsorship in pro-environmental social marketing campaigns has received limited academic attention within a higher education (HEI) context. This study examines how multi-level variables, i.e. individual (general environmental attitudes), organisational (scepticism toward the HEI's environmental corporate social responsibility (CSR) initiatives;…
Descriptors: College Students, Student Attitudes, Social Responsibility, Corporations
Wells, Victoria K.; Daunt, Kate L. – Journal of Further and Higher Education, 2016
Conceptual and empirical studies on the impact of physical environments in educational settings are lacking. In comparison, consumption environments research has a rich history. In this paper we bring together these two research streams to develop (Study 1) and test (Study 2) an "Eduscape" model of the effects of emotions and…
Descriptors: Higher Education, Physical Environment, Comparative Analysis, Structural Equation Models
