This article will analyse primary teachers' views on the role of information and communications technology (ICT) in the broader context of pedagogy in the classroom. It uses data collected from primary teacher interviews in the early stages of a funded research project (which analysed interactivity and ICT in learning and teaching) to explore and categorise primary teachers' thinking about interactivity and the role of ICT within it. It distinguishes between technology-mediated interaction and other categories of interaction to provide both a tool for classroom analysis and a focus for professional development in ICT for primary teachers. (Contains 1 table.)