A new concept in the use of television to increase the amount of knowledge gained by child viewers is discussed. (CK)

Intended as a method of increasing children's learning from commercial television by providing supplementary educational commentary on a simultaneous radio broadcast, this study was designed to explore the potential of dual audio instruction as a mass educational system by determining the medium's practicality, the rate of voluntary usage, the…

The story of dual audio TV, a instructional medium combining instructional radio and commercial television. (Author)

A study was conducted in conjunction with the first public announced broadcast of dual audio television--a new method of combining simultaneous radio instruction and commercial entertainment TV. The study was designed to determine the audience which would be attracted to dual audio, the practicality of such instruction, and the correlation between…

The Philadelphia City Schools engaged in a four-year program to develop and test dual audio television, a way to help children learn more from the massive amount of time they spend watching commercial television. The format consisted of an instructional radio broadcast that accompanied popular television shows and attempted to clarify and amplify…

An experiment assessed the potential effectiveness of "dual audio television instruction" (DATI) as a mass education medium. The DATI consisted of a radio program heard by children while they watched television shows. The audio instructor did not talk when the television characters spoke, but used the "quiet" times to help with…

In this field experiment, first and second grade children were given the opportunity to listen to radio instruction coordinated with a television cartoon. The experimenters measured to what extent children watched the cartoon, listened to the radio instruction, and learned vocabulary words taught via radio. (Author)

The Philadelphia City Schools engaged in a four-year program to develop and test dual audio television, a way to help children learn more from the massive amounts of time they spend watching commercial television. The format consisted of an instructional radio broadcast which accompanied popular television shows and attempted to clarify and…

The Philadelphia City Schools engaged in a four-year program to develop and test dual audio television, a way to help children learn more from the massive amounts of time they spend watching commercial television. The format consisted of an instructional radio broadcast which accompanied popular television shows and attempted to clarify and…