The author of this brief forum article argues that it is time to encourage faculty members to rethink student learning: encourage the scholarship of teaching and expose faculty to key research articles about student learning. Then, building on this knowledge, the academy needs to offer assistance to faculty in designing student-centered active-learning activities in order to prepare students better for the classroom, to engage with classroom activities better, and to further student learning beyond the classroom. The author states that we need to flip education on its head, move from this current instructor-centered teaching model to a student-responsible learning model, and empower students so they take pride in learning--potentially a pride that fosters lifetime learning. [Other articles in this forum include: The Lecture's Absent Audience (EJ1132073); The Lost Art of Lecturing: Cultivating Student Listening and Notetaking (EJ1132054); Lecture and Active Learning as a Dialectical Tension (EJ1132004); Sage on the Stage or Bore at the Board? (EJ1132063); Sound Decision Making about the Lecture's Role in the College Classroom (EJ1132068); Rethinking Lecture-Learning from Communicative Lenses: A Response to Forum Essays (EJ1132088); and The Lecture and the Learning Paradigm (EJ1132080).]