Designed to help California community colleges in assessing their job placement services, identifying strengths and needs for improvement, and establishing priorities for the future, this color-coded guide lists specific tasks and responsibilities within the four essential functional areas of job placement programs and includes quality indicators for each item. Introductory material explains the goals and activities of the job placement improvement project. Next, job placement activities and quality indicators are listed, covering: (1) planning, including needs assessment and the development of an operational plan; (2) commitment and resources, including institutional commitment, staff activities, staff development, facilities and equipment, and budget/funding; (3) activities and services, including job development, job advertisement, job seeking and retention skills, student placements, student follow-up, and internal/external coordination; and (4) marketing, including a marketing plan and increasing awareness of job placement services. Extensive appendixes include a sample organization chart, suggested definitions of responsibility, suggested job functions, staffing guidelines, placement services instructions, a sample referral results card and application form for student job placement services, a collection of sample placement report forms (e.g., monthly job placement statistics), sample marketing materials and brochures, and a job placement glossary. (PAA)