Billionaire philanthropists compare notes in private with their peers. Whether experienced philanthropists or first-time donors, they all want their gifts to make a difference, and they are hungry for knowledge about how to be effective donors. They want to be educated about philanthropy. Educational institutions are experts at making the case for their fundraising priorities. They often fail to recognize, however, that the barrier to giving may be donor confidence rather than donor interest. Donor education programming helps donors overcome the confidence barrier and make more of an impact with their giving. Rather than showcase fundraising priorities, donor education works to meet the donor's need for confidence and knowledge, often packaged within a structure that builds a sense of community. A savvy donor education program can create opportunities for advancement officers not only to engage donors, but to nurture them. Donor education commonly falls into three overlapping categories. The most familiar category provides how-to knowledge to help donors give efficiently and responsibly. A second major category of donor education seeks to enhance donors' willingness to give and their self-identification as philanthropists. A third form of donor education provides content to inform donor decision-making. These three categories of donor education are not mutually exclusive, and they can be deployed in any order. Choosing the right one for an institution requires an awareness about the donor population and an understanding of what tactics and activities will serve one's goals. With so many forms of donor education programming to choose from, the author offers tips on how to decide what will suit a fundraising program.