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Dholakia, Ruby Roy; Acciardo, Linda A. – Journal of Marketing for Higher Education, 2014
Shrinking financial support from governments and forecast declines in the college-going population have combined to exert tremendous pressure on institutions of higher learning. Branding as a strategy has become more popular as a way of differentiating an institution from its competition, but the complexity of higher education makes branding an…
Descriptors: State Universities, Institutional Advancement, Public Relations, Higher Education
Kerka, Sandra – 1997
Popular education is a form of adult education that encourages learners to examine their lives critically and take action to change social conditions. Popular education's goal is to develop people's capacity for social change. Although it may assume diverse forms, popular education usually involves a cycle described as action/reflection/action or…
Descriptors: Adult Education, Adult Educators, Change Agents, Change Strategies
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McDonald, Jane; Lammert, Jill – International Journal of Educational Reform, 2006
The purpose of this article is to examine a nationwide effort of educational reform in Peru. Specifically, the authors take a close look at the nation's efforts to change secondary education through the implementation of a 2-year postsecondary learning opportunity called the "bachillerato." First, the authors briefly present the…
Descriptors: Educational Change, Foreign Countries, Performance Factors, Educational Assessment
Kidd, Ross; Byram, Martin – 1982
Designed to show that highly participatory, engaging, entertaining, and locally understandable communication forms can be used not only to liberate but also to domesticate, this paper presents case studies of several nonformal education projects in Botswana that attempted to follow the approach of Paulo Freire by using popular theatre to encourage…
Descriptors: Adoption (Ideas), Case Studies, Change Strategies, Cultural Activities
Kidd, Ross; Byram, Martin – 1979
Popular theatre that speaks to the common man in his own language and deals with directly relevant problems can be an effective adult education tool in the process Paulo Freire calls conscientization--a process aiming to radically transform social reality and improve people's lives. It can also serve as a medium for participatory research. Popular…
Descriptors: Adult Education, Adult Literacy, Change Strategies, Citizen Participation
Doris Marshall Inst. for Education and Action, Toronto (Ontario). – 1990
This manual provides materials for a 6-day workshop to develop skills in democratic learning and teaching practices. Goals of the workshop are as follows: (1) train facilitators to use the methodology; (2) introduce people in the African National Congress (ANC) to the potential of popular education methodology; (3) determine follow-up action to…
Descriptors: Adult Education, Change Agents, Change Strategies, Curriculum Development
Dalin, Per – 1976
Educational change is a process occurring through time, a systemic and dynamic phenomenon in which every action leads to reactions in related areas of the system, and a multidimensional phenomenon requiring examination from the perspective of several disciplines. The success of an innovation depends on how the change process is managed, how the…
Descriptors: Change Strategies, Educational Change, Models, Organizational Change
O'Gorman, Frances – 1978
The roles of change agents in community development are manifest (surface actions of agents interacting with clients) and latent (derived from undercurrents that give directions to the agents' actions). Manifest roles are as starter (facilitator, analyzer, leadership developer); go-between (informer, linker); and accomplisher (organizer,…
Descriptors: Agency Role, Attitude Change, Change Agents, Change Strategies
Doris Marshall Inst. for Education and Action, Toronto (Ontario). – 1989
Materials are provided from a 5-day course designed to help Ontario Public Service Employees Union (OPSEU) educators produce a draft outline for an introductory course on employment equity. Other objectives of the course are as follows: (1) to strengthen OPSEU educators' skills in facilitation, design of education sessions, and addressing…
Descriptors: Adult Education, Change Agents, Change Strategies, Curriculum Development
Doris Marshall Inst. for Education and Action, Toronto (Ontario). – 1989
This manual provides materials for a 6-day workshop for immigrant women working on the issue of woman abuse; it is intended to help them do their own programs in their own language out of their own cultural context. Objectives of the course are as follows: to increase educator skills and confidence in (1) developing learning activities and using…
Descriptors: Adult Education, Battered Women, Change Agents, Change Strategies
Doris Marshall Inst. for Education and Action, Toronto (Ontario). – 1988
This manual provides materials for a 5-day course in the development of design and facilitation skills for participants. The course is intended for community educators who work in the areas of immigrant settlement, cultural interpretation, or wife assault and have responsibilities for leading group discussions or running educational programs.…
Descriptors: Adult Education, Battered Women, Change Agents, Change Strategies
Arnold, Rick; And Others – 1991
Intended for educators, this book aims to build their skills and confidence as they educate for social change. Chapter 1 is about strategy--factors to consider before getting involved in an educational program. It discusses the importance of putting oneself as an educator into the picture and of analyzing the broader social context in which…
Descriptors: Adult Education, Change Agents, Change Strategies, Check Lists