At the annual conference of the National Association for College Admission Counseling (Nacac), admissions deans and high-school counselors gathered in September 2007 to grapple with questions such as: (1) Rethinking the role of standardized tests in admissions (many attendees predict that psychometric giants ACT and SAT, will not always dominate the industry); (2) How early should colleges be permitted to accept students (in September 2006, Nacac members voted to prohibit colleges from accepting students before September 15 of their senior year but 2007 members approved a policy that would allow colleges to accept a student upon receiving a transcript that reflects completion of the final semester of the junior year of high school or the equivalent); (3) Use of the Common Application (the Common Application allows students to apply to any of 315 member colleges by using the same form, although some colleges require additional essays or short-answer questions, others make reporting test scores optional, and applicants may want more flexibility such as applying for financial aid at one institution but not another); (4) Admissions policies (some attendees advocate that colleges care too much about test scores, or that students apply to too many colleges; others say admissions deans are pressured to sell their institutions like products); and (5) Increasing commercialism at the Nacac conference (some attendees expressed unease about the number of vendors offering promotional items in the wake of recent scandals in the student-loan industry.)