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Direct linkIfeduba, Emmanuel Chukwunonye – Quality Assurance in Education: An International Perspective, 2020
Purpose: Communication, which is the cornerstone of knowledge creation and transmission, is sometimes undermined by noise often described simply as errors but hardly interrogated as communication noise. Therefore, this paper aims to explain noise from the perspective of communication (content creation, decoding and transmission) with a view to…
Descriptors: Communication (Thought Transfer), Communication Problems, Textbooks, Error Patterns
Download full textKumar, Vikram; Raman, Ramakrishnan; Meenakshi, R. – International Journal of Higher Education, 2021
Advertising has always played an important role in creating visibility for educational institutions. In today's time, digital marketing is the sought-after mode as there has been a significant shift from offline to online advertising. With the evolving times, flexibility and convenience take significant importance and it is critical for…
Descriptors: Advertising, Marketing, Business Schools, Internet
