Peer reviewedERIC Number: EJ184679
Record Type: CIJE
Publication Date: 1978
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Abstractor: N/A
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Freedom and Equality: Two Values of Political Orientation
Rous, Gerald L.; Lee, Dorothy E.
Journal of Communication, 28, 1, 45-51, W 78
Discusses Rokeach's conceptualization of values and specifically examines Rokeach's model of political orientation based on the importance of Freedom and Equality. Contends that content analysis of four American political books using Rokeach's model underscores these two values as those most important for differentiating ideological positions. (MH)
Descriptors: Books, Content Analysis, Higher Education, Models, Political Attitudes, Political Influences, Political Issues, Values
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