This chapter argues for the integration of public engagement into language teaching in order to respond to the current challenging environment for language study. "Impact teaching" seeks to develop language education through engagement with audiences beyond the classroom and especially outside higher education. One illustration of this approach is the student projects which have been designed as part of the module 'Contemporary German-speaking film', first introduced at the University of York in 2018/2019. The project brief asks students to organise, prepare, and deliver a film evening event including a film introduction and a post-screening Q&A in German. The approach has proven very successful with very positive student feedback on the initial in-person format, despite the limited audience numbers. The move to an online format during the pandemic has increased the impact of the event dramatically and the newly collected attendee feedback has confirmed very positive responses to the projects. [For the complete volume, "Innovative Language Teaching and Learning at University: Facilitating Transition from and to Higher Education," see ED619814.]