Graduate education in hospitality is a growing field with a number of different approaches and philosophies which inform the decisions and directions put forth by program administrators. A case study explains the methods and justifications used by one institution to conduct a self assessment to assure high quality graduate hospitality education. One study brought to bear the grounded theory method of data collection and analysis to glean the concerns and trends apparent to those most directly charged with perpetuating graduate education in hospitality. The author employed grounded theory coding structures for analyzing expositions of important trends and concerns for hospitality graduate education. [The dissertation citations contained here are published with the permission of ProQuest LLC. Further reproduction is prohibited without permission. Copies of dissertations may be obtained by Telephone (800) 1-800-521-0600. Web page: http://www.proquest.com/en-US/products/dissertations/individuals.shtml.]