This brochure discusses the "Read to Achieve" initiative undertaken by the state of Colorado because Colorado faces a literacy challenge. The brochure first states the problem and then proposes the solution (Read to Achieve). It uses a colorful, easy-to-see graphic design to show how the initiative works. The brochure contends that children who receive the help they need to become proficient readers: they succeed in school; are prepared to master complex subjects; are more likely to graduate from high school and go on to college; have increased self esteem; and are prepared to succeed in life. (NKA)