ERIC Number: ED307436
Record Type: RIE
Publication Date: 1988
Reference Count: N/A
Recruiting Adult Education Students.
Learning Resources Network, Manhattan, KS.
This document is the first nationwide compilation of successful recruiting techniques for students in adult basic education, literacy, General Educational Development classes, and adult high school degree programs. Information for the publication was gathered from a literature search and other sources, especially "Reaching the Least Educated," a 1980 study published by Pennsylvania adult basic education directors, and "Grassroots Publicity," a 1985 study for the Pennsylvania Department of Education. Following a page-long analysis of the various recruiting techniques described in the projects, the guide lists 70 projects, including addresses, telephone numbers, and contact persons, and provides a one-page summary of the recruiting techniques used in each project. Techniques described include newspaper articles, posters, radio and television advertising, bulletin board announcements, job-site classes, and community center recruiting. Samples of advertising materials are supplied. (KC)
Descriptors: Adult Basic Education, Adult Students, High School Equivalency Programs, Library Extension, Literacy Education, Mass Media, Program Descriptions, Public Relations, Publicity, Student Recruitment
Learning Resources Network, 1554 Hayes Drive, Manhattan, KS 66502 ($14.95).
Publication Type: Guides - Non-Classroom
Education Level: N/A
Audience: Teachers; Practitioners
Authoring Institution: Learning Resources Network, Manhattan, KS.