Download full textERIC Number: ED304633
Record Type: Non-Journal
Publication Date: 1988
Pages: 3
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Marketeer: New Role for Career and Placement Specialists. Highlights: An ERIC/CAPS Digest.
Walz, Garry R.
This digest discusses the importance of marketing in the field of career planning and placement. It explains the use of marketing techniques in counseling and the human services, lists major relevant marketing concepts, and provides a marketing list for career planning and placement counselors. (NB)
Descriptors: Career Planning, Counselor Role, Delivery Systems, Human Services, Marketing, Placement
ERIC/CAPS, 2108 School of Education, University of Michigan, Ann Arbor, MI 48109-1259.
Publication Type: ERIC Publications; ERIC Digests in Full Text
Education Level: N/A
Audience: N/A
Language: English
Sponsor: Office of Educational Research and Improvement (ED), Washington, DC.
Authoring Institution: ERIC Clearinghouse on Counseling and Personnel Services, Ann Arbor, MI.
Grant or Contract Numbers: N/A
