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Vila, Natalia; Boluda, Ines Kuster – Multicultural Education & Technology Journal, 2008
Purpose: Marketing has attracted increased interested over the past 15 years in both academic and commercial circles and there has been a market rise in the number of students. At the university level, the characteristics of the teacher play an essential role in student/teacher interaction and influence academic results and future professional…
Descriptors: Foreign Countries, Business Administration Education, Marketing, Profiles