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ERIC Number: EJ425129
Record Type: Journal
Publication Date: 1990
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0027-3171
EISSN: N/A
An Information Theoretic Approach for Identifying Shared Information and Asymmetric Relationships among Variables.
Golden, Linda L.; And Others
Multivariate Behavioral Research, v25 n4 p479-502 Oct 1990
The general-information-theoretic approach was used to identify informational overlap and asymmetry between variables, using affective, cognitive, and behavioral measures. Using the chi-squared test, no significant differences were found in response rates, demographics, or patronage frequency of three stores between numerical (n=453) and graphic (n=441) scales. (TJH)
Descriptors: Affective Measures, Behavior Rating Scales, Chi Square, Cognitive Tests, Comparative Analysis, Consumer Economics, Entropy, Information Theory, Multivariate Analysis, Statistical Distributions, Statistical Significance, Surveys
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A