Developed by Walt Disney Productions as part of a project granted by the Career Education Program of the Office of Education, this handbook is designed to help college and university fine arts departments in planning and carrying out an on-campus seminar on careers in entertainment. Sections include Why Hold a Seminar on Careers in Entertainment?, with such topics as difficulty in hiring, increased job oportunities, on-the-job training, need for a feeder system, awareness, and attitudes; What Could Such a Seminar Accomplish? What is Career Education? Who Should Be Invited to the Seminar? The Seminar Itself, and Followup to the Seminar. The script for the videotape, Career Education for Professionals in Entertainment, comprises one-half of the content of the handbook. (YLB)