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Peer reviewed Peer reviewed
ERIC Number: EJ400405
Record Type: CIJE
Publication Date: 1989
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Public Relations Writing Needs Multi-Media Approach.
Harrison, S. L.
Journalism Educator, v44 n3 p41-44 Fall 1989
Argues that the public relations and advertising disciplines are inextricably linked and should be related in a cohesive writing sequence. Emphasizes that beginning advertising and public relations students should develop their news writing skills. (MM)
Descriptors: Advertising, Higher Education, Journalism Education, News Writing, Public Relations, Writing Instruction, Writing Skills
Publication Type: Journal Articles; Guides - Non-Classroom
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A